technology
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Industry
How marketing can help sales teams win vital group bookings
It’s important for sales and marketing teams to double down on the basics and zero in on the practical ways…
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News
Property Management: Where has all the profit gone?
In the mid 90s the internet was introduced to the masses, and no one could possibly comprehend the effect that…
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Industry
Is this Australasia’s greenest hotel group?
There is one relative newcomer emerging as an Australasian leader in the charge towards green hotels.
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Industry
What’s the most challenging thing about accom SEO? Talking about accom SEO
Like a rumour of bed bugs that goes viral, search engine optimisation or SEO has haunted hotel marketers since the…
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Industry
Decoding the guestprint: How to give guests what they want by knowing them well
Your guests are unique. Their passions, journeys, and personality traits push them beyond easily defined demographics.
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Industry
Digital marketing vs digital sales: Why your accom needs both
When it comes to digital marketing vs digital sales, the lines are undoubtedly blurred.
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News
OTAs take on “anti-competitive” Google in battle of giants
OTAs including Expedia and Tripadvisor are pushing the European Union to take action against Google over the US giant’s alleged…
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Developments
NSW launches $10m social media recovery push
Visitors to drought and bushfire-ravaged NSW are being urged to aid the state’s tourism recovery through a new $10 million…
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Industry
Accom: Manage your online reputation
Online reputation is vital to the success or failure of almost every business.
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Developments
New Crown sparkles as Bayside veteran gets facelift
One of Sydney’s most anticipated new hotels, the ultra-luxury Crown Towers at Barangaroo, has unveiled images of its guest suites…
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