Sebel Brisbane Margate Beach hotel hits the market
Exceptional Southeast Queensland beachfront hotel for sale by JLL
The Sebel Brisbane Margate Beach, situated in an idyllic beachfront location just 40 minutes north of Brisbane, is being offered for sale by JLL Hotels & Hospitality Group’s Gareth Closter by Expressions of Interest.
Boasting 57 beachfront rooms & suites and an outstanding market reputation, the Sebel Brisbane Margate Beach is a rare luxury branded beachfront hotel on the Redcliffe Peninsula. Amidst the significant undersupply of accommodation options in the area, the hotel benefits from limited branded hotel competition.
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It features 24-hour check-in, a rooftop pool and bar overlooking the stunning Moreton Bay, the popular “Sunny’s” waterfront restaurant, a well-equipped gym and multi-purpose conference facilities.
“Our recent experience in the sale of coastal and ocean fronting hotels and resorts is that they are rare, extremely popular, and hotly contested! There is significant capital chasing this asset class,” Mr Closter said.
With picturesque views of Moreton Bay and Norfolk Pines that flank Margate Beach, the Sebel Brisbane Margate Beach has an extremely sophisticated and contemporary design with many rooms offering panoramic bay views and private balconies.
This outstanding asset enjoys strong trading, bolstered by its exceptional market reputation and excellent guest reviews. Moreover, its on-site restaurant and rooftop bar, are operated by a third party and traded as “Sunny’s” under a long-term lease, providing steady rental income.
Situated on the waterfront in the heart of the Redcliffe Peninsula, the hotel is surrounded by outstanding demand drivers including the nearby Redcliffe Hospital and Kayo Stadium – home of the NRL Redcliffe Dolphins. The area enjoys strong underlying corporate demand coupled with leisure travel, especially in the Visiting Family and Relatives market, which present excellent fundamentals for the hotel’s trading performance.
The area also offers significant demand growth potential. The Redcliffe Hospital is currently undergoing a $1 billion plus expansion with a further 204 beds being added to the existing 250 bed facility. Redcliffe Dolphins’ inclusion in the NRL competition has been extremely exciting for the region, with home games at Kayo Stadium generating huge demand for accommodation locally.
“The location of the property lends itself to both corporate and leisure guests, providing strong 7 day a week, year-round demand for the operators of the Sebel Brisbane Margate Beach,” Mr Closter continued.
The hotel enjoys the benefit of a franchise agreement with Accor that is extremely complementary to the hotel and generates strong demand and bookings.
“The Sebel Brisbane Margate Beach is operating at an occupancy that is consistently in the mid 70 percent’s, which shows that this brand and hotel are an outstanding match,” Mr Closter remarked.
It also has a highly professional team of staff, many who have been at the property for several years, and the property is being offered with this infrastructure in place for an incoming purchaser.
The Sebel Brisbane Margate Beach is being offered for sale by Expressions of Interest closing Tuesday May 21 2024.
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