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Doug Kennedy

Doug Kennedy is president of the Kennedy Training Network. Doug's articles are originally published in www.HotelNewsNow.com” and AccomNews shares them with permission. Doug is a leading provider of hotel sales, guest service, reservations, and front desk training programs and telephone mystery shopping services for the lodging and hospitality industry. He continues to be a fixture on the industry’s conference circuit for hotel companies, brands and associations. Since 1996, Doug’s monthly training articles have been published worldwide, making him one of the most widely read hospitality industry authorities.

12 Easy ways to secure more direct voice reservations

Doug Kennedy on Direct Booking: Guests booking independent and nontraditional accommodations are the most likely to call with questions

Train your hospitality staff to elicit Kama Muta

Doug Kennedy on that 'warm & fuzzy' feeling: He says you can 'train' the spirit of hospitality but it's better…

Your people are your superpower for increasing direct bookings & guest loyalty

A must-read for all short stay accom providers: Doug Kennedy on how to increase sales - deploy technology but keep…

Op-Ed: The one question your front-desk staff should never ask a guest: ‘Checking in?’

Hotel staff trainer, Doug Kennedy explains how visual cues, and proper training can help staff avoid the obvious question

Op-Ed: To achieve lofty hotel sales goals for 2023, let’s embrace new sales habits

Doug Kennedy says demand for groups and events is returning faster than expected resulting in 2023 sales revenue targets raised…

Op Ed: When guests complain, sincere empathy from staff can make a difference

Doug Kennedy on guest service: "Obsequious service recovery is meaningless, but heartfelt apologies foster forgiveness"

Op Ed: Be a ‘Vibe Flipper’

Doug Kennedy explains why 5G Positivity is a frame of mind we can choose every day, much as you would…

The true heart of hospitality is human kindness, especially to strangers

Hospitality is simply about making people feel good. The true test comes when we can still be kind to others…

Hospitality, not apps and QR codes, creates guest loyalty

Is the whole idea that tech innovations are key to personalized hospitality experiences and guest loyalty being grossly oversold?

Maximising Textual Reservations Sales

Direct bookings hold down “costs of acquisition,” & increase guest loyalty: So improve your textual selling via online and digital…

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