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Tambourine Blog

Tambourine is a US-based marketing, booking and distribution service that helps hotel and travel marketers sort it all out. It delivers a 360º program that reduces stress and increases revenue.

The pop-up wars: Why personalisation matters

The home page is the single most important experience for consumers. It’s a sacred space. It’s your opportunity to tell…

How marketing can help sales teams win vital group bookings

It’s important for sales and marketing teams to double down on the basics and zero in on the practical ways…

What’s the most challenging thing about accom SEO? Talking about accom SEO

Like a rumour of bed bugs that goes viral, search engine optimisation or SEO has haunted hotel marketers since the…

Don’t leave these group bookings on the table

Whether you call them event planners, meeting planners, or corporate meeting planners, they’re the ones you want to win over…

The art of the hotel Instagram feed

Let’s face it. Creating Instagram content and creating good Instagram content are two different things.

The hotel marketing metrics that lie, a lot!

One negative stat can send your marketing team running in all directions trying to understand exactly what happened. But, more…

The pop-up wars: Why personalisation matters

The home page is the single most important experience for consumers. It’s a sacred space. It’s your opportunity to tell…

Four ways accom can aggressively acquire new emails

Whether you represent a new hotel, or an existing property looking to rebuild its email list and ensure GDPR compliance,…

Turn slow times into brand-enhancing opportunities

Luxury properties all struggle with a common dilemma: How to create promotions to fill room nights and need periods that…

How to score a bigger marketing budget

Budgeting season is the perfect opportunity for marketing and ownership to set and align expectations for the coming year.

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