Tambourine Blog

Don’t drop the ball on big wedding business.

When it comes to hotel advertising channels, metasearch advertising is the new, big kid on the block, spanning multiple platforms,…

We painstakingly compiled these updated 20 digital marketing nuggets to help you validate and benchmark your digital marketing efforts. You’re…

The wedding industry is booming, yet accom marketers continue to baulk at the idea of dedicating additional resources and marketing…

Every year, budgeting season rolls around and every year hotel marketers return to their crystal balls, asking themselves: “Just how…

In the war to shift share away from the OTAs and maximise direct bookings, hotel marketers have become tactical experts…

When rebranding, deflagging or changing ownership, it’s tempting to just wipe the slate clean and start fresh.

Hotels looking to differentiate themselves in the market are hoping to lure experience-seeking travellers and locals with stunning social spaces…

One of the biggest mistakes accommodation marketers make when planning ad campaigns and promotional offers are building these campaigns around…

Social media advertising has become a seemingly unstoppable force that is transforming the ways accom operators allocate their marketing funds.