Thursday, August 17, 2017
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Tourism

Generation next: Making sense of millennial guests

The millennial traveller has certainly disrupted the way in which hotels think about attracting potential guests. They are more digitally active, open to peer influence and seek out short-term gratification compared to previous generations of guests.

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Tourism the true winner of ‘Battle of Brisbane’

Tourism will be the real winner of this weekend’s ‘Battle of Brisbane’ bout, Australia’s largest-ever boxing match between Brisbane’s own Jeff Horn and world champion Manny Pacquiao at Suncorp Stadium on Sunday July 2, as most hotels in the city near capacity. 

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Master branding uniting hotels

With Mantra Group uniting its 128 properties across Australia, New Zealand, Bali and Hawaii, Accomnews spoke exclusively with the group’s public relations manager to find out what it means to consolidate a multi-branded portfolio into a single consumer brand, and how this impacts hotel owners and managers.

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Why hotels should make location matter

Hotels are often sympathetic to their surrounds, offering amenities and experiences that are appropriate to their location – but how important is a hotel’s connection to place and history, particularly given Australia’s rich and complex past?

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