Monday, December 17, 2018

Tourism

Should your hotel be on Snapchat?

Many of our travel research and marketing clients are starting to ask if they should be on Snapchat. We are seeing a rapid rise in Snapchat usage and, not just in the youth sectors. With the rise comes unique marketing opportunities to engage with yes, mostly Gen Z and Gen Y travellers, but an increasing number of 'older' travellers who are showing signs of taking up Snapchat.

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Industry bodies praise new decision on penalty rates

Australia’s peak hospitality organisation, the Australian Hotels Association (AHA), and tourism accommodation body, Tourism Accommodation Australia (TAA), welcomed the certainty provided by the Fair Work Commission (FWC)’s announcement on the transitional arrangements for penalty rates.

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Tasmania announces large new ibis Styles

Hobart is set to welcome a new hotel next month following the signing of an agreement between AccorHotels and Singapore developer, Fragrance Group, which will open a new-build hotel under the internationally-renowned ibis Styles brand.

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Ovolo Group expands Australian footprint to Brisbane

Ovolo Hotels has officially expanded its reach to the Brisbane market with the purchase of the New Inchcolm Hotel & Suites. Ovolo Group’s new Brisbane addition highlights its positive outlook on what market research firm fDi Intelligence has named “One of the top five best cities in the world for global investment”.

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