Marketing

Chinese visitors to Australia outnumbered New Zealanders for the first time ever last year.

Travelling solo is the new trend in Australian tourism. But instead of seeking love in the arms of a tanned accented stranger, single travellers are more interested in finding themselves. Far from being sad singles, the demographic is made up of those who leave behind a partner less interested in travelling, or those with an unquenchable desire to see the …

A new study has revealed that most travellers Down Under do their holiday research on mobile phones, but book trips further afield on a desktop.

The gold rush has failed to materialise for many businesses expecting a win from the Commonwealth Games.

Kakadu has launched a series of events and accommodation upgrades as it bids for a bigger slice of the booming Australian tourism market.

An Adelaide hotel has been branded “derogatory” and “offensive” for its new choice of name. The innocuously-titled Hampshire Hotel on Grote Street was recently relaunched as Hotel Longtime by Vietnamese-born owner Tin Chu and her husband Alex Fahey. The venue boasts a ping pong club room dubbed the “gentleman’s lodge” and neon signs with phrases such as “long time good …

Americans seeking overseas travel adventures are flocking to take organised trips to Australia and New Zealand, according to US holiday club giant Diamond Resorts.

Shady verandahs, interesting smells and food resembling a dog’s breakfast will top the list of requirements for Britain’s newest accommodation reviewer.

Scavenger hunts and vine burnings will add some spice to work conferences at Oaks Hotels and Resorts this winter.

A survey of 100 leading hospitality industry professionals from across the Asia-Pacific region has predicted a positive outlook for the regional hotel sector in 2018.