Sunday, December 17, 2017

Marketing

How Caravan Parks Have Changed – for the Better

AN31-5-MKG-Goodall-H Parks_2

Nearly a decade in the caravan and camping industry sector has enabled me to witness the dramatic shift in consumer opinion from caravan park holidays being “the poor cousin” of holidays to becoming the “iconic Aussie holiday experience” with all the trimmings.

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NFC is the Future

NFC

One of the next big innovations in the mobile space that will quickly impact the travel industry is the inclusion of the near field communications chipset in smartphones. NFC technology could easily replace the need for hotel room keys and with this technology we could even see a fully self-serve hotel check-in process being done completely through a guests’ mobile …

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Choice In Market Data Link With STR

Choice_Montage

STR Global, a leading provider of market data to the world’s hotel industry, and Choice Hotels International, Inc have signed a global agreement providing benchmarking services to all Choice hotels.

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