Saturday, October 21, 2017

Tag Archives: digital marketing

One way hotel marketers can be sales heroes

Revenue from group business can make or break your hotel’s annual performance. So, why does your hotel marketing team spend the majority of their efforts on marketing mostly to leisure travellers, while your sales team is left to generate their own leads?

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Mobile bookings are up. Why aren’t yours?

Hotel booking engines need to look and feel more like apps. Everybody is talking about the rise of mobile bookings. In fact, a study by eMarketer estimates that by 2021, half of all digital travel sales will be made from smartphones or tablets.

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Social media success for your hotel

Your digital marketing requires more of your undivided attention each day, and to get it right for your hotel is a constant struggle if you don’t have a dedicated team to create and roll out amazing campaigns; and let us not forget the budget required to create these amazing campaigns. Now more than ever, the social media networks are a …

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