direct bookingsDirect bookings vs OTAs: What Europe says 5 years ago In April, Independent Hotel Show Amsterdam and Avvio conducted a research project to explore how the industry feels about the…Scathing talk on damaging impact of online giants 6 years ago AAoA's Richard Munro argues that while tourism is a $52.9bn industry in Australia, multinational internet corporations are making huge profits…Could the ‘modern’ guidebook increase direct bookings? 6 years ago I recently found myself in rather an unusual situation - sitting on the couch, dreaming about a holiday, with a…Tap into consumer fears about OTAs 6 years ago Stop competing on rates. Win back bookings from OTAs by reminding guests of how unreliable, uncertain and problematic OTA reservations…We’re using the wrong message to fight OTAs 7 years ago Looks like we might have been going about this all wrong. The thought that a guest’s primary travel concern is…Winning the race for online bookings comes down to customer experience 7 years ago Online bookings for hotels have exploded over the past five years in part due to the growth in smart devices,…7 reasons your staff need the help of a channel manager 8 years ago Across the hospitality and travel industry, technology continues to transform the way people do business. If your property is not…