guests
-
Management
Online reviews still important, but craze slowing down
Folks in the travel industry – accommodation and restaurants in particular – know how important online reviews have become ever…
Read More -
Developments
Regional tourism boom sparks $1m defib rollout
The government will invest $1 million in defibrillators at 1000 caravan parks across Australia.
Read More -
Industry
Value of brand shrinking as reviews and price dominate
Price and guest ratings carry more weight than brand as key attributes to accom selection, says a new study, with…
Read More -
Developments
Crikey! It’s a croc camp
A wildlife experience putting campers up close and personal with the inhabitants of Australia Zoo is expected to lure some…
Read More -
Industry
Three reasons why Facebook & Instagram dominate accom marketing
Social media advertising has become a seemingly unstoppable force that is transforming the ways accom operators allocate their marketing funds.
Read More -
Developments
Perth chiefs push staycations as prices plunge
New hotels are causing plummeting occupancy levels across Perth and forcing accommodation to offer some of the lowest nightly pricing…
Read More -
Developments
‘Site of bigotry’: Protestors besiege Brisbane hotel
A group of protesters shouting "shame Sultan, shame” gathered in front of Brisbane's Royal on the Park Hotel on Saturday…
Read More -
Developments
Accom powering up to drive off-season occupancy
W Brisbane is toning up its marketing efforts through a new fitness drive for guests which includes "wildly fun" silent…
Read More -
Industry
Four things accom can learn from good destination marketers
When the messaging of both your DMO and accommodation are aligned, you can stop overlapping your efforts, leading to much…
Read More -
Industry voices
The real opportunity in ‘voice’ is human engagement
I often use voice-to-text and also have an Amazon Alexa device that I use to check the weather forecast or…
Read More