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hotel marketing

The hotel giant targeting service from the heart

Heartfelt service is the focus of a new advertising campaign by AccorHotels.

Making guests feel so special they want to re-book

How do you communicate with your guests once they’ve made a booking?

Look beyond filling beds to measure success

It's important to focus on revenue results, not just occupancy.

Are these the best accommodation houses in the country?

There are fifty-one suspects on the latest list of Australia’s Most Wanted - but all of them are happy to…

Shark attacks fail to bite in WA tourism wave

It has been a roller-coaster April for Western Australia’s accommodation industry. The cancellation of the Margaret River Pro surfing event…

Increase tourism funds or risk missing out, Victoria warned

Victoria should back a funding plan designed to boost tourism over the next four years or risk losing the hosting…

Ditch the marketing no-nos bringing you down

Usually, we offer insight on the hotel marketing tactics, tools and strategies you should adopt to drive more revenue to…

A hotel marketer’s guide to CRM

As the guardian of the hotel’s brand, the marketing manager ensures that all guest communications are on brand and on…

Why you should kill the promo code box today

Stop giving away money in your booking engine… kill the promo code box!

The hidden killer of hotel marketing

Sometimes, one of the greatest obstacles to successful hotel marketing lurks within your own office…

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