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hotel marketing

Should your hotel be on Snapchat?

Many of our travel research and marketing clients are starting to ask if they should be on Snapchat. We are seeing…

Effectively optimising your hotel’s OTA profile

It’s common knowledge that hotels are at a disadvantage if they aren’t engaging online travel agents to boost their distribution…

Social media success for your hotel

Your digital marketing requires more of your undivided attention each day, and to get it right for your hotel is…

A guide to cross channel marketing

Cross channel marketing. Those three words strike fear into the hearts of many accommodation providers. But it doesn’t have to…

Chinese tourists create high demand for Australian hoteliers

Australia has created an enticing formula to entice more Chinese tourists by adding more flights, offering 10-year visas and promoting…

Corporate travel industry must adapt to modern sharing economy

The ‘sharing’ economy is likely to affect corporate travel agencies unless they can prepare themselves to leverage the disruption to…

How to remove friction from your guest’s hotel booking experience

Customer friction is one of many barriers that may prevent a traveller from completing their booking, but the good news…

2017 tech trends for hoteliers

As the world evolves technologically so does the hotel industry, and failure to keep up with the latest tech trends…

Hotel marketing: 9 things that work

Marketing can often seem like a bottomless pit of possibilities. The days of investing in only a few marketing channels…

Hotel Indigo Melbourne Docklands announced for 2019

Intercontinental has signed a management agreement with family-run developer Salta Properties to open a 170-room Hotel Indigo in its new…

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