X

marketing

From bible bashing to the Broome boom: we reveal Aussie’s latest travel trends

The Bible and the Book of Mormon will be placed in all Starwood, Westin and Sheraton hotel rooms following a…

Why owning guest relationships is vital

When you generate a direct booking, not only are you not paying commissions to a third-party but you are gaining…

Naked truth: The OTA programs violating contracts and threatening profits

Accommodation owners and managers must realise that falling hotel profitability is due to OTAs increasing market share and “sneaky” initiatives…

Is Australia about to ban rate parity clauses?

Australia may be close to a legal ban on rate parity clauses imposed by online travel agencies, following a landmark…

Hotel signs slated as “gross”, “creepy” and “yuck”

Sexually suggestive signs displayed in a New Zealand hotel have been placed under management review following complaints labelling them “gross”…

The world’s favourite travel brands revealed – and which Aussie makes the top ten

Analytics platform NetBase this week released its annual Social Media Industry Report 2018 Travel and Hospitality, using social analytics technology…

Who are accom’s latest movers and shakers?

A raft of new appointments is making waves at home and across the pond.

Sheraton lures new crowd with sunset wine and cheese

An iconic Sydney hotel renowned for its decadent high teas has extended its afternoon delights to include sundowners paired with…

20 free tools every marketer should know about

Let’s start off by busting one of the biggest marketing myths:  Great accommodation marketing requires a massive investment. 

We reveal the best guests – and how to attract them

Package travellers to Australia book earlier, stay longer, cancel less and spend more than their non-package counterparts, says the latest…

This website uses cookies.