marketing

Nothing kills a potential booking faster than hidden costs, while too many options upfront can cause decision paralysis.

Australia's premier accom business expo has smashed attendance targets, with more than 3,300 people flocking to Sydney's International Convention Centre…

It’s vital for accom marketers to shift their outdated thinking on smartphones, says online bookings giant Expedia.

With an active user base of more than 1.55 billion people, Facebook has become a major player in the online…

Every accommodation provider  is bound to be aware of the industry’s eternal battle: direct bookings versus OTA.  While it doesn’t take…

Airbnb has until September to end practices deemed in breach of European law - including applying extra fees to pricing…

Smart hotel marketers prioritise keeping up to date on email marketing best practices in order to continually improve their programs…

Hotel marketing is getting more and more complicated, and it's unlikely that the trend will revert any time soon, so…

Marketing in the hotel industry has advanced rapidly, yet at most hotels and brands, the message on hold scripting is…

Associated real estate, including reception, office and back-of-house facilities, are expected to attract offers in excess of the hefty multi-million…