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marketing

Seven tips for a successful social media strategy

Where should you focus and put efforts in order to get the best bang for your buck? Here are seven useful…

Are you maximising sales with your rate strategy?

Help your staff understand your hotel’s rate strategy and therefore better execute it when selling and up-selling, and also better…

Free training to give NSW competitive edge

NSW accommodation businesses can tap into new government training designed to help them develop, promote and sell their product to…

NSW regions drawing more visitors than Gold Coast

For the first time, visitor spending in regional NSW has overtaken that in regional Queensland - despite the tourism mecca…

50% of managers would buy a lower OTA commission

Many thanks to all those who took part in our exclusive Accomnews 2018 Accommodation Industry Survey.

Why smart marketers are going ‘old school’

The more our school days fade away in the rear view mirror of life, the further we get from some…

Australian beach named world’s most popular

Hamilton Island’s Whitehaven Beach has been named the most Instagram-snapped beach on the planet.

Management rights body engages big guns to fight new Airbnb tax

An accommodation group is looking to join forces with Expedia to fight NSW government plans for a cap on Sydney’s…

“Get to the Sunshine by lunchtime” urges Kiwi carrier

The campaign highlights the fact that travellers can depart Auckland in the morning and be dipping their toes in Sunshine…

Why metasearch makes sense for savvy marketers

Traffic to metasearch sites has tripled since 2014. This isn’t likely to slow down any time soon, given developments like the meteoric…

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