marketing

Trivago faces a multi-million-dollar fine after the Federal Court found it misled travellers over hotel pricing in breach of Australian…

An online travel agency censured overseas for questionable advertising tactics is allegedly running 'bait and switch'-style promotions in Australia.

South Australians are being urged to maintain travel plans to the fire-ravaged Kangaroo Island despite weather conditions threatening further destruction…

It’s been a big year in our industry, and each hotel I worked with has enjoyed some great wins or…

A TripAdvisor-commissioned poll of 23,000 travellers globally has found personalised responses from accom managers lead to better customer reviews and…

With Indian visitor numbers predicted to swell by 20 percent in the next two years, a program has been launched…

The home page is the single most important experience for consumers. It’s a sacred space. It’s your opportunity to tell…

One of the most sought-after relics in the search engine marketing realm is the coveted backlink. Why are they so…

What can the hoteliers do to increase their online conversions? It begins with separating your online audience into bookers and browsers...

Whether you represent a new hotel, or an existing property looking to rebuild its email list and ensure GDPR compliance,…