Novotel invites the world to rethink rest with sleep expert Olivia Arezzolo

In a world that rarely slows down, sleep has quietly become one of modern life’s greatest luxuries.

Longer workdays, brighter screens, and endless to-do lists have turned rest into something many people chase but rarely master. Yet sleep remains the foundation of everything: how we think, how we feel, and how we move through the world.

Today, Novotel is placing sleep back where it belongs – at the centre of everyday wellbeing. As part of its newly revealed purpose-led platform, Longevity Everyday, the global hotel brand is exploring the four pillars it sees as central to everyday wellbeing: Eat, Sleep, Move and Meet.

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Starting in March 2026, Novotel turns its focus to its sleep experience, with a mission to help travellers experience better nights and brighter days.

Guiding the journey is Olivia Arezzolo, Australia’s leading sleep expert, bestselling author and international keynote speaker, who joins the Novotel 37 Collective as the brand’s Sleep Expert1.

Together, they are setting out to make one idea beautifully simple: better sleep is achievable, one small step at a time.

The Power of Small Improvements

Longevity Everyday reflects Novotel’s belief that a longer, healthier life isn’t built on dramatic change, but on small, intentional habits that compound over time.

Built around the four pillars of Eat, Sleep, Move and Meet, the brand’s new vision aims at encouraging guests worldwide to make everyday choices that support longer, fuller and happier lives, at home and in hotels. Sleep sits at the heart of this philosophy.

“Longevity Everyday is about progress over perfection,” says Jean-Yves Minet, Global Brand President, Novotel.

“Sleep is foundational. It is the most evidence-backed investment anyone can make in their health, and Olivia Arezzolo has spent a career proving what’s possible when people get it right. Now she’s bringing that expertise to Novotel, helping make better sleep simple and within everyone’s reach.”

Launching globally in March, Novotel is unveiling a new sleep-focused chapter of its Longevity Everyday platform, bringing together expert guidance and practical experiences designed to support guests throughout their stay and beyond, reinforcing the brand’s commitment to better sleep.

Meet Novotel’s Sleep Expert

To guide this journey, Novotel has partnered with Olivia Arezzolo, one of the world’s most recognised voices in the sleep space.

With more than 500 media appearances, hundreds of international keynote talks and a bestselling book published across multiple countries, Arezzolo has become a trusted voice for people seeking practical ways to improve their sleep.

Her work blends deep academic expertise across psychology, sleep science, physiology and nutrition, with a grounded understanding of modern life’s challenges: jet lag, digital overload, restless nights and packed schedules.

But what sets her apart is her approachability.

“My goal is to turn sleep science into simple steps that are actionable, achievable and accessible for all,” explains Olivia. “It’s not about being perfect – rather, focusing on progression, just getting 1% better. Small consistent changes over time for meaningful, measurable improvements in sleep, energy, clarity and longevity. Sleep isn’t a nice to have – it’s a biological necessity, and when we get it right, we truly thrive.”

“Together with Novotel, we’re helping travellers build better habits so they can master their nights, and ultimately, master their days.”

Novotel Sleep Quest: A Year-Long Journey to Better Nights

To kick off Novotel’s focus on sleep, the brand is launching the Novotel Sleep Quest, an immersive storytelling journey guided by Arezzolo.

Over the course of a year, three ‘Sleep Apprentices’, each representing a different type of traveller including a busy working parent, a frequent business traveller and an always-on adventurer, will work with Olivia to transform their sleep habits through small, practical changes.

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Their journeys will unfold across Novotel’s global social media channels, offering a real-world look at how manageable shifts from evening wind-down rituals to circadian-friendly routines can create meaningful improvements over time.

The series brings sleep science out of the laboratory and into everyday life.

Designing Hotels for Better Sleep

For Novotel, sleep has always been central to the hotel experience. With this focus on the Sleep pillar of Longevity Everyday, the brand is taking that commitment further.

Across Novotel hotels worldwide, guests will encounter thoughtfully designed touches that encourage restorative rest, including:

• new, elevated bedding with soft and firm options

• calming sleep ritual menus offering relaxation techniques and wind-down guidance

• in-room tips and digital content developed with Olivia Arezzolo

• guidance on light exposure and sound environments to support natural circadian rhythms

Together, these elements turn the hotel room into more than a place to sleep. It becomes a space intentionally designed to help guests reset, recharge and wake feeling restored.