Crystalbrook Collection fortifies sustainable tourism with EarthCheck Certifications
The sustainably-led luxury hotel group has achieved EarthCheck recognition across six of its major properties in Australia
In another step towards creating a more sustainable tourism industry, Crystalbrook Collection has further strengthened its partnership with EarthCheck, the world’s leading scientific benchmarking, certification, and advisory group for sustainable travel.
The sustainably-led luxury hotel group has achieved EarthCheck recognition across six of its major properties in Australia.
Crystalbrook’s three Cairns hotels – Crystalbrook Flynn, Crystalbrook Riley and Crystalbrook Bailey – and Brisbane hotel Crystalbrook Vincent, have been Silver Certified, while Crystalbrook Byron and Crystalbrook Kingsley have been Bronze Benchmarked.
“We are extremely proud of our achievements to date in sustainability. Our EarthCheck certification demonstrates Crystalbrook Collection’s commitment to environmental and sustainable practices and reinforces the incredible initiatives across our portfolio that help us pave the way in this space”, said Geoffrey York, Chief Executive Officer of Crystalbrook Collection Hotels & Resorts.
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“Our partnership with EarthCheck allows us to take a huge leap forward in enhancing sustainable stays, ensuring that every guest who stays with us can feel good knowing they are travelling with a lighter footprint.”
EarthCheck is a rigorous, science-backed, people-focused sustainability certification process that helps businesses collect data, measure their impact and make decisions that save money, resources and the planet.
EarthCheck’s criteria cover key performance indicators like energy consumption, water use, carbon emissions, chemical usage, and social factors like community engagement and employee well-being. Each hotel has also had to consider paper consumption and waste management. These indicators are tracked and compared year-on-year to ensure continuous progress and improvement.
“At Crystalbrook Collection, we are always measuring our progress and challenging ourselves to improve and grow, particularly in sustainability, which is at the heart of what we stand for. Through EarthCheck, we have a platform to measure our progress and continue to make strides towards an even more sustainable future”, said Geoffrey York.
“Crystalbrook Collection’s robust commitment to sustainability aligns perfectly with EarthCheck’s mission to drive responsible tourism.
“The EarthCheck certification across Crystalbrook’s key properties in Australia stands as a testament to their environmental stewardship and a benchmark for the entire industry. It’s a partnership that promises to set new standards in responsible luxury, making every guest’s stay a step forward for a sustainable future,” said Stewart Moore, CEO and Founder of EarthCheck.
Crystalbrook Collection is one of Australia’s leading sustainably focused and innovative independent tourism and hospitality companies. At Crystalbrook Collection, environmental change is embraced to enhance, not compromise, the quality of the guest experience. Crystalbrook endeavours to always think and operate in a responsible and modern way that exceeds the environment’s and customers’ demands.
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