Accor brings feel-good hospitality to New Zealand with debut of greet in Auckland
Accor has introduced its affordable greet brand to New Zealand
Accor, New Zealand’s largest hospitality group, has announced the debut of greet in New Zealand with the opening of greet Hotel Auckland Off Queen.
Located in the heart of Auckland’s CBD, the 82-room greet hotel Auckland Off Queen marks the brand’s first address in New Zealand. Situated just a short walk from Myers Park and within easy reach of the city’s dining, shopping, entertainment and business districts, the hotel offers a convenient and affordable base for travellers exploring Auckland.
Launched in 2019 in Beaune, France, greet is built on the belief that feeling good shouldn’t cost a fortune. With affordability and convenience at its core, the brand champions a fresh and forward-looking approach to hospitality, focusing on meaningful essentials, positive hospitality and eclectic personality. From comfortable beds and great showers to tasty breakfasts, reliable Wi-Fi and friendly service, greet delivers straightforward and satisfying stays that are big on personality and low on budget.
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Adrian Williams, Chief Operating Officer of Accor in the Pacific region, said: “We’re so excited to introduce greet to New Zealand, bringing a fresh approach to affordable hospitality to the Auckland market. At greet, the philosophy is simple: feeling good shouldn’t cost a fortune.
The brand focuses on the things travellers value most – comfortable rooms, a great night’s sleep, friendly service and genuine value for money. It’s about doing the meaningful essentials well, while bringing a sense of personality and positivity to every stay. As we continue to expand Accor’s presence across New Zealand, we’re pleased to introduce another distinctive brand that responds to evolving traveller expectations.
Partnering with Accor for his second hotel alongside the neighbouring Mercure Auckland Queen Street, with both properties operated by independent management company 1834 Hotels, owner Dr Bryan Ngoi said: “We are delighted to strengthen our partnership with Accor and introduce greet to New Zealand for the first time. greet offers a compelling proposition for today’s travellers, combining affordability, comfort and personality with the strength of Accor’s global distribution capabilities. The brand’s flexible conversion model provides an exciting opportunity to give our established property a new lease of life, while continuing to enhance the guest experience. We look forward to welcoming guests to greet Hotel Auckland Off Queen and bringing the brand’s feel-good approach to hospitality to the heart of Auckland.”
Since opening its first hotel in 2019, greet’s footprint has grown to more than 45 hotels and 3,300 rooms, with an established presence in European markets including France, Germany, Austria and Belgium.
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With further development planned across Europe and Asia-Pacific, including Australia, Thailand, Greece, Spain and Poland, greet continues to build momentum as a flexible, conversion-friendly brand that responds to demand for affordable, straightforward hospitality.
The debut of greet Hotel Auckland Off Queen marks an important step in this international expansion, introducing New Zealand travellers to a brand that makes great value feel good.
