World’s First Fully Bookable Holiday Parks Mobile Site
Big4 Holiday Parks, has just launched the world’s first fully bookable holiday parks mobile site – the perfect on-road companion.
With 50 per cent of Australians using their mobile phone to access the Internet (up from 41 per cent last year) and 10% per cent of Big4’s web traffic already coming from people using mobile devices, the industry leader saw the need to adapt for users of this fast growing technology.
Not to be confused with an ‘app’, BIG4.com.au is a site developed specifically for mobile devices and allows users to access the most up-to-date information from Big4 without the need to download or update software. The mobile site is also fully compatible across 99 per cent of mobile operating software including iPhone, iPad, Android, Symbian, Nokia, Windows Mobile and Blackberry.
All content from the site is fed directly from Big4’s 180 member parks’ online booking systems, with any inventory stock being automatically updated to the mobile site. This means that people searching for Big4 accommodation on the mobile site can be confident they are viewing the most current availability.
Travellers accessing the site from their mobile device will find everything they need to know about Big4 Holiday Parks at their fingertips. The site is fully integrated with email, social media, GPS and more, giving users the option to contact parks, share with their friends and even find directions to Big4 parks via Google Maps. Those with iPads and iPhones also have the option to save the site to their homepage to enable easy access to the website at all times.
The site boasts a fully interactive park finder including the option to find ‘parks near me’ via the GPS facility; information, pictures and availability, for all 180+ Big4 holiday parks, with the option to book directly through the mobile site; information on all special offers and deals currently available; updated information on events and attractions near Parks; the ability to subscribe to the Big4 enewsletter and find Big4 on Facebook, Twitter, YouTube etc.; the option to buy or renew a Big4 Memberships; as well as a link to purchase Big4 gift vouchers.
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