Rendezvous Unveils Plans for Brand Change
Rendezvous Hotel Group has revealed future re-branding plans that will see The Marque Hotel Brisbane renamed as Rendezvous Studio Hotel Brisbane on George and Rendezvous Hotel Brisbane become Rendezvous Hotel Brisbane Anzac Square.
The announcement was made at an exclusive cocktail event attended by corporate customers and industry members last week.
Craig Gosling, director, corporate sales for Rendezvous Hotel Group revealed the new names will be introduced in the second quarter of this year.
The name change coincides with a brand-rejuvenation program which is currently being undertaken to revitalise the Rendezvous Hospitality Group. All hotels in the group will consolidate under a One Rendezvous brand, with Rendezvous Grand Hotels, Rendezvous Hotels and Rendezvous Studio Hotels emerging.
The company’s investment in the re-branding program, including renovations in some hotels in the group, will establish RHG as the business and leisure travellers’ hotels of choice in the Asia-Pacific region and boost the group’s growth potential by way of development and strategic alliances.
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