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Holiday bribe for social reviews

A $1 million campaign has been launched to promote Canberra by offering 500 people a free holiday in return for writing reviews about the city through social media.

“Then all we ask is that you blog, post, tweet and share your experience before you arrive, while you’re here and when you get home,” ACT Tourism said. “People can then follow you online and learn first-hand what it’s like here.”

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