News

Small Scale Accommodation Survey

STR Global has announced the development of the Small Scale Accommodation Survey in partnership with Tourism Research Australia, to fill the research gap on the state and trends of small hotels, motels and caravan parks across Australia.

The new survey will monitor revenue and occupancy trends for smaller accommodation businesses operating in the tourism industry. It will supplement the Australian Bureau of Statistics’ quarterly survey of tourist accommodation, that measures activity in short-term commercial accommodation in Australia with 15 rooms or more.

The Small Scale Accommodation Survey will target approximately 6000 hotels, motels, serviced apartments and guest houses with five to 14 rooms, as well as visitor hostels and short_stay caravan parks.

The minister for tourism, Martin Ferguson, said the new survey would be an important tool in filling the data gaps in existing accommodation surveys. “This survey will be developed to collect essential data about smaller short-term accommodation businesses in an efficient way that reduces the burden on participants.

“Governments and businesses will be able to use survey results for policy, planning and investment purposes, and the success of the survey will depend on accommodation providers’ participation in providing data”.

STR Global will develop the Web-based survey, collecting supply, demand and revenue data that will be published by Tourism Research Australia.

The first tranche of data is expected to be published in January 2013. The survey may be continued in future years provided that accommodation providers are able to supply the necessary data.

Related Articles

0 0 votes
Article Rating
Subscribe
Notify of
guest
0 Comments
Inline Feedbacks
View all comments
Back to top button
WP Tumblr Auto Publish Powered By : XYZScripts.com
AccomNews
0
Would love your thoughts, please comment.x
()
x