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Wyndham unveils new rewards program for meeting planners

Wyndham Rewards launched new rewards program go meet for meeting planners at IMEX America 2015 in Las Vegas this week.

“Planners who are members of the Wyndham Rewards loyalty program can earn one point for every dollar spent on qualifying revenue at participating hotels, regardless of billing method. Unlike any other program, there is no minimum spend requirement and no maximum point limit. The lack of restrictions means the earning potential is vast, leading to faster, easier routes to the tangible and meaningful rewards planners deserve, like free nights,” the company said in a statement.

Ramada Hope Harbour events“The rising demand for group and meetings travel, coupled with an industry full of complicated rewards programs, gives us a unique opportunity to deliver more value and gain planners’ trust, business and loyalty,” said Geoff Ballotti, president and CEO, Wyndham Hotel Group. “With go meet, we’re recognising planners around the world for their partnership, hard work and the business they bring to our hotels.”

Ballotti continued, “Planners told us about the challenges they face, like minimum spend thresholds, maximum point limits and a lack of value. We’re addressing these pain points head on with the world’s most generous rewards program for meeting planners. Not only are we giving them a simple program and faster, more meaningful rewards, but with 230 hotels with 10 or more meeting rooms and 145 hotels with at least 10,000 square feet of function space, we can meet all of their event needs.”

The company added: “It’s the first major rewards program of its kind to offer a flat 15,000-point free night redemption rate and the only program in the industry to offer a minimum of 1,000 points with every qualified stay.”

Rosie Clarke

Rosie Clarke is managing editor at Multimedia Publishing.

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