P&O Cruises Australia today announced the appointment of a full-time president, reflecting its massive growth in 2015 and its overwhelming success as Australia’s major cruise line.
Sture Myrmell, who is currently senior vice president P&O Cruises, will take responsibility for managing the brand’s operations, effective January 1, 2016.
Carnival Australia CEO Ann Sherry, who has been leading the day-to-day activities of P&O Cruises for the past eight years as well as driving strategy for the region’s brands, will become Carnival Australia’s executive chairman.
“I am very proud to hand the day-to-day operations of P&O Cruises to Sture, who has been so integral to the evolution of the brand since joining in 2007,” Ms Sherry said.
“Sture’s appointment is a vote of confidence in P&O Cruises and a demonstration of its overwhelming success as Australia’s major cruise brand and the backbone of the industry in this region.
“All of Carnival Corporation’s brands around the world have a standalone President, and Sture’s appointment is recognition of the value and power of P&O Cruises in Australia and New Zealand.