Motels
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When ego overrides systems: A quiet risk in the management of a small to mid-sized motel
Op-ed: Mastering ego in motel management lies in recognising when emotion begins to influence operational judgement.
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From search to suggestion: Mastering the shift to AI-powered motel marketing
Benjamin Douglas shares how to be strategic with your online visibility to control your narrative and get results.
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High-level motel operators don’t guess
Ben Douglas from Motel Coach shares practical strategies to help motels better understand guest needs, optimise their websites, and convert…
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Iconic Alpine Heritage Motel shores up Goulburn property demand
The sale of the Alpine Heritage Motel reflects strong demand for accommodation in historic NSW town, say sellers MQ Brokers.
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You can’t automate experience: The gap no system can fill
Technology and systems can offer insights, but they cannot replace the real-world experience that coaching can offer.
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The rhythm of the role: A day in the life of a motelier
Exclusive op-ed: Emily Stephens takes us through a day in the life of a motel operator. For those who find…
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Op-Ed: Is your motel trustworthy?
For independent operators, the primary barrier to direct bookings is first-stay friction. Guests don’t know your staff, they don’t trust…
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Motel marketing fundamentals: Securing your online visibility
Strong online listings, clear distribution channels and consistent pricing remain the most powerful drivers of motel bookings. Ben Douglas outlines…
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Op-Ed: Key attributes of a successful small to mid-sized motel manager
Managing a small-to-mid-sized motel is no small feat. Unlike larger hotels with dedicated teams for reception, housekeeping, maintenance and finance,…
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How to win your first 21 days as a motel manager
Ben Douglas shares practical tips for building strong foundations in your first weeks managing a new motel.
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