Sebel Cairns rebrands to Pullman

Yesterday [Oct 17] Cairns largest five-star hotel The Sebel Cairns will rebadge to Pullman Cairns International as part of Accor’s rapid expansion of the Pullman brand in Australia, following the acquisition of the Mirvac hotel portfolio.

The move to Pullman will result in the city being home to two Pullman hotels, Pullman Cairns International and Pullman Reef Hotel Casino.

There are many more reasons for The Sebel Cairns to be celebrating its imminent rebrand as the hotel scooped two coveted accolades the Tourism Tropical North Queensland Awards– one for Business Tourism and the other for Young Achievers.
As part of the rebrand, the hotel will incorporate Pullman’s Co-Meeting virtues of seamless events, which considering their latest win for outstanding business and meeting operations, will make it even more of a popular destination for holding meetings and events in Tropical North Queensland.

Specialising in conferences, trade shows, meetings, gala dinners, weddings and boasting world-class facilities including 11 flexible event rooms, Pullman Cairns International will assist in bringing even more international business tourism to the region, as international travellers familiar with the Pullman name can rest assured their needs will be met.

General manager for Pullman Cairns International, Craig Syphers, said winning TTNQ’s Business Tourism award for maximising the tourism experience for meetings and business travellers was a coup for the hotel, particularly as it is about to take on the Pullman name. The timing of the win for Business Tourism could not have been more perfect, as the hotel which is renowned for its conference facilities is set to take on the Pullman name which is widely regarded as an international, premium business hotel brand.

“Now having two Pullmans in Cairns I believe it will have positive flow-on effects to business and tourism in the area, and I look forward to seeing the corporate, leisure and conference market which Pullman Cairns International already dominates in, grow as a result of our international branding.”

The second TTNQ Award went to assistant manager Matthew Brown who was awarded the Intrust Super Young Achiever Award for his contribution to the development of a vibrant and professional tourism industry. Matthew commenced work in the hospitality industry in 2008 before arriving at The Sebel Cairns in 2010. In less than two years, Matthew worked his way up from a porter to his current role as assistant manager and is an integral member of the team.

Pullman Cairns International is located right in the heart of Cairns CBD and only 8km from the airport. Built in 1987, the heritage-style hotel has 321-guestrooms which boast spectacular views of the city, harbour and mountains.

The distinctive lagoon style pool is surrounded by palm trees and luscious poolside furniture and becomes a haven for guests in the Tropical North Queensland heat.

The hotel’s dining facilities are extensive as the Lobby Bar provides the perfect ambience for social drinks and light snacks, while Coco’s Restaurant serves modern Australian cuisine, with an emphasis on fresh seafood. The hotel’s Flavours of the World Seafood Buffet is arguably Tropical North Queensland’s best seafood buffet, with people known to come far and wide to feast on Tasmanian oysters, Gulf prawns, spanner crabs, mussels and more.

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