CIAA rolls out key priorities for post-election government action
Calls for support and more awareness for $23 billion economic contributor
With the release of its election and post result policy platform, the Caravan Industry Association of Australia (CIAA) is urgently calling on both sides of government to recognise the enormous contribution the caravan industry makes to Australia.
Tabling a series of key issues it sees as priorities for the incoming government post the May 21 election, CIAA CEO, Stuart Lamont said his organisation is actively involved in discussions with key powerbrokers on both sides of the House, planned both during the campaign and after, in the early phases of the new Parliament, to effectuate the organisation’s policy outcomes.
Additionally, CIAA wants to raise awareness around the benefit of supporting the caravan and camping industry which it says is delivers economic value estimated at $23 billion.
A recent study has shown that for every $1 million in tourism revenue generated from caravanning and camping, 12 full-time equivalent (FTE) jobs are supported, many of which are in regional Australia.
The CIAA policy platform is headlined by the following four themes:
Strengthening Australia’s sovereign manufacturing – Scaling and adopting new technology, and the development of a RV innovation hub including consumer education and inspection facilities
Supercharging Australian tourism – Maintaining a role for Tourism Australia in the domestic market, labour force solutions for hard to staff regional areas, and insurance reform for caravan parks
Future proofing the caravan and camping industry – Land lease communities supporting affordable housing, co-investment in regional tourist accommodation, energy efficiency scheme for industry, and measurement of CO2 emissions
Improving safety outcomes – Industry education campaign to transition to RVSA and safer vehicles, a national caravan safety check program, and a safer driver activation
“We are looking forward to continuing to work productively with both sides of government around solutions to business problems in our industry and are keen to highlight policy ideas and platforms that will benefit all Australians,” Mr Lamont said.
CIAA chair, Grant Wilckens said the caravan and camping industry continued to grow and evolve in Australia with more than 12.8 million caravan and camping trips taken and 52.1 million nights spent caravan and camping around the country.
“This growth has been on the back of an exceptional response by the industry to the COVID-19 crisis and the long-standing connection that the industry has with the Australian psyche” he said.
Mike Parker-Brown is a UK-trained and qualified journalist and an award-winning travel communicator with more than 30 years experience.
Since 2002, Mike has worked as a freelance writer and PR consultant providing his services to major organisations in Australia and internationally in the tourism, aviation, hospitality, recruitment and export marketing sectors.
