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Trio of Australian beaches named in ‘World’s Most Beautiful Beaches’ survey

Byron Bay, Bondi and Whitehaven Beach placed in top 20

Three of Australia’s best known beaches have all been named in a survey by UK-based online beauty retailer Cult Beauty to find the world’s top 20 most beautiful beaches.

Interestingly, and perhaps a result that may have its detractors, Byron Bay’s Main Beach, came in at number two, while Bondi and Queensland’s Whitehaven Beach earned fifth and 20th places, respectively.

Photo of Bondi Beach by Martyna Bober on Unsplash

Methodology for the study was based on analysed Instagram data and the number of Google articles containing the world ‘beautiful’ for 100 beaches around the world to determine which was in fact the most beautiful.

Based on that, the study found that Venice Beach, California is the most beautiful beach in the world with the highest number of Instagram posts and over 5.4 million articles online containing the world ‘beautiful’.

Byron Bay’s second place was based on its Main Beach having the highest number of Google search results, more than 6.92 million, containing the world ‘beautiful’.

Photo oif Whitehaven Beach by Zhimai Zhang on Unsplash

The Philippines’ El Nido came in third place with 1.2 million Instagram posts and 3.9 million articles.

The full list of the top 20 most beautiful beaches is as follows:

Ranking

Name of beach

Location

Number of Instagram posts

Number of Google articles containing the word ‘beautiful’

Total Score

1

Venice Beach

California, United States

4,300,000

5,410,000

89.08

2

Main Beach

Byron Bay, Australia

3,100,100

6,920,000

86.05

3

El Nido

Palawan, Philippines

1,200,000

3,950,000

42.48

4

Panama City Beach

Florida, United States

911,000

4,380,000

42.23

5

Bondi Beach

Sydney, Australia

1,800,000

2,230,000

37.02

6

Sunrise Beach

Koh Lipe, Thailand

126,000

3,180,000

24.43

7

Bandon

Oregon, United States

33,500

1,830,000

13.59

8

Long Beach

Phu Quoc, Vietnam

35,000

1,540,000

11.51

9

Los Roques

Venezuela

606,000

330,000

9.40

10

Hot Water Beach

Coromandel Peninsula, New Zealand

41,800

988,000

7.60

11

The Baths

Virgin Gorda, British Virgin Islands

1,000

1,040,000

7.50

12

Maya Bay

Ko Phi Phi, Thailand

420,000

342,000

7.33

13

Tulum

Mexico

452,000

276,000

7.22

14

Jeffreys Bay

South Africa

94,000

847,000

7.19

15

Unawatuna

Sri Lanka

224,000

619,000

7.05

16

Rarotonga

Cook Islands

50

959,000

6.91

17

Grace Bay

Providenciales, Turks and Caicos Islands

414

733,000

5.28

18

Crane Beach

Barbados

29,800

624,000

4.83

19

Boulders Beach

Cape Town

142,000

440,000

4.80

20

Whitehaven Beach

Queensland, Australia

215,000

322,000

4.80

Commenting on the study, a spokesperson from Cult Beauty said with worldwide travel back up and running it seems that many people are on the lookout for the perfect summer holiday destination.

“We all want to post the perfect beach shot on our social media accounts. Our study reveals the most Insta-worthy destinations so rest assured that you will be able to get the most beautiful snaps if you’re planning on going to one of these destinations,” the spokesperson said.

Cult Beauty is a UK-based online beauty retailer with a brand focus on sustainable beauty and transparency within the industry.

 

Mike Parker-Brown

Mike Parker-Brown is a UK-trained and qualified journalist and an award-winning travel communicator with more than 30 years experience. Since 2002, Mike has worked as a freelance writer and PR consultant providing his services to major organisations in Australia and internationally in the tourism, aviation, hospitality, recruitment and export marketing sectors.

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