Maximum Occupancy New Zealand set to return to Auckland for 2026
This year's Maximum Occupancy New Zealand set to be the biggest edition yet, with over 250 owners, operators and suppliers in attendance.
Maximum Occupancy New Zealand 2026 takes place next Wednesday, March 4, with Mayor of Auckland Wayne Brown officially opening the conference.
The accommodation industry conference at the Grand Millennium in Tāmaki Makaurau Auckland expected to be the biggest New Zealand edition to date, with over 250 hotel owners, accommodation operators, tourism leaders and industry suppliers from across New Zealand, Australia and APAC.
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Now in its eleventh year, Maximum Occupancy has become one of the leading accommodation industry conferences in the region, focused on driving direct revenue growth, strengthening business performance, and preparing operators for the future of travel.
The conference promises opportunities to network, hear from industry experts and gain valuable, actionable insights.
Related AccomNews article: More than 20 industry leaders set to speak at Maximum Occupancy New Zealand 2026
Mayor Brown’s opening address will highlight the importance of tourism, events and accommodation to Auckland’s economy, particularly as the city continues to see strong growth in domestic and international visitation.
Event organiser Adrian Caruso said the Mayor’s involvement reinforces the importance of the sector to the region.
“Tourism and accommodation are critical to Auckland’s economic vitality,” Mr Caruso said.
“We’re honoured to have Mayor Wayne Brown officially open the conference and acknowledge the role our industry plays in driving jobs, investment and city activation.”
The 2026 program features more than 30 speakers from across hotels, holiday parks, technology, aviation, tourism bodies and major events with sessions covering revenue strategy, AI and digital marketing, corporate travel, demand mix, operations, and the future of distribution.
Delegates will also have the opportunity to visit the newly opened New Zealand International Convention Centre (NZICC) as part of the conference program. The venue, which officially opened in February, features Ariki Hall with capacity for 4500 guests, as well as 33 meeting rooms.
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