Friday, October 20, 2017

Dean Elphick

Dean Elphick
Dean Elphick is an editor, copywriter, and published creative writer. Covering hotel management topics such as technology and digital marketing, he produces content at SiteMinder with one aim in mind - to help hoteliers run their businesses better.

How to price your hotel rooms

In the modern and dynamic environment of today's hotel industry, even the most seasoned professionals can be challenged to meet all of the skills required. Hotel management transcends so many areas of expertise including technology, customer service, and finance, that it's almost impossible to cover all bases.

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Boosting revenue from your hotel’s meetings & events

Hotel meetings and events are a great way to boost revenue at your property and attract a constant stream of professionals and business travellers. Having or creating a function space at your hotel allows you to cater for a whole range of different purposes and visitors, which will usually translate into extra bookings in the hotel itself. This means you’re …

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How to remove friction from your guest’s hotel booking experience

Customer friction is one of many barriers that may prevent a traveller from completing their booking, but the good news is, it’s one of the easiest to solve. Customer friction is usually caused by a problem, or multiple small problems, that adversely affects the guest experience, causing the guest to abandon a booking or leave a negative review. Arising in …

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