To celebrate Earth Day this Saturday, 22 April, Booking.com has released findings from its global Sustainable Travel Report and Australia is leading the way with some of the best places to stay for eco-tourism.
Pepijn Rijvers, CMO at Booking.com said: “Whether by serving locally grown food, using or selling local crafts, conserving water and energy, recycling or connecting guests with the local community, accommodations today are working on a range of sustainability efforts and it’s heartening to see travellers so keen to explore and embrace these. Since adding eco-based interest and destination endorsements to our Passion Search tool at Booking.com, we’ve also seen a growing number of endorsements left by travellers”.
Top 5 reasons global travellers are choosing eco-friendly accommodation:
- 52% – to help reduce environmental impact
- 36% – to provide a more locally-relevant experience
- 31% – they treat the local community better
- 30% – they tend to provide more locally-sourced/organic food
- 24% – an interest in experiencing new trends in travel accommodation
In a year that the United Nation’s has designated as the International Year of Sustainable Tourism for Development, this new research points to some promising signs when it comes to the eco-considerations weighed by both travellers and accommodations.
Other key findings to come from the report include:
- 65% of travellers are now opting for an eco-friendly stay
- 79% of travellers also consider sustainable modes of transport when travelling – 43% taking public transport whenever possible, 42% trying to walk, bike or hike as much as possible and nearly one fifth (18%) flying less to reduce their carbon footprint
- 38% perceive the buying of locally-made products and supporting local artisans as sustainable travel