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Industry
The incredible OTA stat that everyone has forgotten about…
Sometimes, we all need to be reminded of just how much we’re throwing away by leaning too heavily on OTAs as a…
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Management
How to convert business travellers to bleisure guests
Of all three travel segments that bring dollars to your property, the corporate market holds the most year-round promise. Corporate…
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Marketing
Want more bookings? give consumers less to choose from
Your guests live in a world overloaded with content, chaos and way too many choices. Just think of the last…
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Marketing
3 things revenue managers can learn from psychologists
For most hoteliers, establishing rates is a rational, practical task based on analysis of the market and historical trends. But,…
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Marketing
3 ways to overcome the perception that OTAs are cheaper
It’s all too easy to blame OTAs for your hotel’s shrinking profits by pointing fingers at their costly commissions and…
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