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Industry
How guests can amplify your hotel marketing budget
There is no one we trust more than a friend or family member. According to Nielsen Media, 83% of people…
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Industry
The first 5 seconds: is your hotel website ready?
We live in a world of instant gratification and non-stop distractions. So, all hotel marketers can surely agree that holding a…
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Industry
The pros and cons of building an app for your hotel
Modern travellers expect your hotel to be mobile-friendly. After all, they use their devices during all phases of the travel,…
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Industry
Woo more wedding business with this simple tip
Ditch the cheesy stock photography and replace them with photos of real clients and real receptions. Welcome to the decade…
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Industry
Eliminate unnecessary friction in your booking engine to watch revenue climb
Remember the days of arranging a taxi cab to take you to the airport? You would call the cab company,…
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Industry
The six golden rules of responding to guest reviews
Whether scathing or glowing, every guest review is a golden opportunity for your hotel to shine or stumble. Guests trust…
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Industry
Forget your hotel: it’s all about emotions
Charles Revson, the founder of Revlon Cosmetics, famously said: “In the factory, we make cosmetics. In the store, we sell…
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Industry
What every accom provider should be doing before 2016 ends
Here are five must-do tasks to ramp up for your 2017 revenue goals: Evaluate the true needs of your hotel’s…
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Industry
6 ways to survive hotel budget season
As budget season approaches, we’re here to help you plan for a profitable 2017 with six smart hotel sales and…
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Industry
Up your visual appeal to get more bookings
Contrary to what many believe, people make purchase decisions based on emotions and how something makes them feel — not…
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