Friday, September 21, 2018

Adelaide hotels win Ashes

Adelaide reported the highest hotel performance levels among the five Australian markets to host The Ashes cricket series according to an analysis by STR.

From 1-5 December, occupancy in Adelaide hit 96.2 percent, while average daily rate (ADR) jumped to AUD306.54. As a result, revenue per available room during the match played at Adelaide Oval reached AUD294.87. Each of those absolute values were higher than those recorded during the England vs. Australia tests in Brisbane, Perth, Melbourne and Sydney.

“Adelaide hosting the annual day-night test in recent years has boosted performance compared with prior day tests, and the inaugural England and Australia day-night match was a real stand out,” said Matthew Burke, STR’s regional manager for the Pacific.

Year-over-year percentage changes were highest in Adelaide as well. Occupancy rose 28.1 percent compared with the same days in 2016, and ADR rose a staggering 115.1 percent. That led to a 175.5 percent spike in RevPAR.

The second-highest occupancy increase was seen in Perth, while Brisbane recorded the second-best increase in ADR. The lowest overall impact was reported in Sydney.

“The lower performance in Sydney perhaps was reflective of a long summer campaign for the English Barmy Army supporters, who may have grown battle-weary with the series decided,” Burke said.


Dates Analysed





22-26 November

87.2% (+3.2%)

216.69 (+35.1%)

188.95 (+39.5%)


1-5 December

96.2% (+28.1%)

306.54 (+115.1%)

294.87 (+175.5%)


13-17 December

85.5% (+25.0%)

187.44 (+9.9%)

160.33 (+37.5%)


25-29 December

85.2% (+5.5%)

210.26 (+21.2%)

179.13 (+27.8%)


3-7 January

81.6% (-1.3%)

232.61 (+5.8%)

189.85 (+4.3%)

Source: STR. All ADR and RevPAR values presented in Australian dollar amounts.

All % changes represent year-over-year comparisons with the same days the prior year. 

About accomnews


Check Also

Bond-style surveillance leaves guest shaken

A Scottish tourist holidaying in Canada had a nasty shock when he discovered a video camera hidden in a digital clock at an Airbnb rental apartment.

Airbnb, ghost hosts, and riding the wave

Body corporates, owners, and on-site managers are justifiably concerned about the rising popularity of home sharing services, and other online accommodation booking platforms, for properties within community title schemes.

The crawlies giving accom owners the creeps

Bed bugs have been on the march in increasing numbers globally over the past year and tend to be detected in greater numbers following major sporting events - such as the Commonwealth Games.

Leave a Reply

Your email address will not be published. Required fields are marked *