Saturday, August 18, 2018

New holiday park for Great Ocean Road beauty spot

The Victorian whale-watching mecca of Warrnambool is to get a second BIG4 holiday park.

The company says BIG4 Warrnambool Figtree Holiday Park will provide greater opportunities for all holiday-makers and its own members, bringing more visitors to a region renowned for sweeping rural landscapes and expansive ocean vistas.

Previously known as Figtree Holiday Village, the new park will join the brand alongside the existing BIG4 Hopkins River Holiday Park in the burgeoning Great Ocean Road city.

The acquisition comes less than a month after BIG4’s announcement that it would be adding new parks at Sawtell and Coffs Harbour on the NSW north coast to its stable of properties.

BIG4 CEO Steven Wright said: “Our network is always expanding, with new parks being added to BIG4 throughout the year.

“We have many new parks we’ll be sharing with our guests in the coming months. BIG4 members and guests now have even more options when they want to connect, have fun and take the Great Australian Break.”

Warrnambool is known as a whale-watching hotspot and is Victoria’s largest coastal city outside Port Phillip Bay, with the fastest growing economy and population in the region.

It has recently undergone a series of refurbishments to tourist attractions like the Flagstaff Hill Maritime Museum and Village, and Warrnambool Art Gallery.

The latest BIG4 offering is centrally located and contains accommodation ranging from cabins and apartments to caravan and camping sites, with facilities including an indoor pool, spa, barbecue area, and games room.

The franchise group currently owns some 180 parks around Australia and markets itself as “dedicated to the spirit of the true blue Aussie break”.

Its Victorian founders back in 1979 aimed to create a brand “celebrating the great outdoors, cricket on the beach, making friends around the barbie, nights spent gazing at a galaxy of stars, and so much more”.

Mr Wright said the network was “renowned for offering unparalleled service, facilities and accommodation in its parks, located in some of the best destinations around the country”. 

About Kate Jackson

Kate Jackson
Kate Jackson is the editor of Accomnews and Accom Management Guide. You can reach her at any time with questions or submissions: [email protected]

Check Also

The flesh-eating virus accom is inviting in

If you thought the battles over online travel agencies and other intermediaries have been a struggle in the hospitality industry, you ain’t seen nothin’ yet.

Crown’s jewel mired in legal action over million dollar views

Barangaroo Central has been mired in controversy since its inception, with accusations that Liberal and Labour state politicians have acquiesced to the wishes of moneyed developers and former Paul Keating has driven his personal vision for the site at the expense of its original concept.

The world’s favourite travel brands revealed – and which Aussie makes the top ten

Analytics platform NetBase this week released its annual Social Media Industry Report 2018 Travel and Hospitality, using social analytics technology to examine the most popular brands across five categories including airlines, car rentals, cruise lines, hotels and travel sites.

Leave a Reply

Your email address will not be published. Required fields are marked *