The Victorian whale-watching mecca of Warrnambool is to get a second BIG4 holiday park.
The company says BIG4 Warrnambool Figtree Holiday Park will provide greater opportunities for all holiday-makers and its own members, bringing more visitors to a region renowned for sweeping rural landscapes and expansive ocean vistas.
Previously known as Figtree Holiday Village, the new park will join the brand alongside the existing BIG4 Hopkins River Holiday Park in the burgeoning Great Ocean Road city.
The acquisition comes less than a month after BIG4’s announcement that it would be adding new parks at Sawtell and Coffs Harbour on the NSW north coast to its stable of properties.
BIG4 CEO Steven Wright said: “Our network is always expanding, with new parks being added to BIG4 throughout the year.
Warrnambool is known as a whale-watching hotspot and is Victoria’s largest coastal city outside Port Phillip Bay, with the fastest growing economy and population in the region.
“We have many new parks we’ll be sharing with our guests in the coming months. BIG4 members and guests now have even more options when they want to connect, have fun and take the Great Australian Break.”
It has recently undergone a series of refurbishments to tourist attractions like the Flagstaff Hill Maritime Museum and Village, and Warrnambool Art Gallery.
The latest BIG4 offering is centrally located and contains accommodation ranging from cabins and apartments to caravan and camping sites, with facilities including an indoor pool, spa, barbecue area, and games room.
The franchise group currently owns some 180 parks around Australia and markets itself as “dedicated to the spirit of the true blue Aussie break”.
Its Victorian founders back in 1979 aimed to create a brand “celebrating the great outdoors, cricket on the beach, making friends around the barbie, nights spent gazing at a galaxy of stars, and so much more”.
Mr Wright said the network was “renowned for offering unparalleled service, facilities and accommodation in its parks, located in some of the best destinations around the country”.