Landmark Gold Coast resort re-launches with $12 million vision

Paradise Resort Gold Coast re-opened its doors this week, with new owner Jerry Schwartz pledging $12 million towards a wholesale revitalisation of the Surfers Paradise family favourite.

The owner of Australia’s biggest private hotel collection acquired the 360-room hotel for $43 million last year following the collapse of the Ralan Group, which planned to bulldoze the property and build another Ruby apartment tower.

Settlement occurred on Saturday, allowing Schwartz to reopen the award-winning family resort alongside Queensland tourism minister Kate Jones at a charity launch this week.

[pro_ad_display_adzone id=”44555″ align=”left” padding=”10″]Immediate renovation plans include a complete fit-out of guest rooms, modernised entrance and lobby, enhanced children’s facilities – including a movie cinema and a full size games room – and the introduction of an ‘adults only zone’ with additional swimming pool, bar and dining outlet just for mums and dads.

Paradise Resort increases the Schwartz Family Company network to 15 hotels and more than 4000 rooms across four states.

Dr Schwartz said that it was important that Paradise Resort should have a renewed vision, as premium family resorts in such prime locations were very rare.

“Paradise Resort has accommodated families from all over Australia and overseas for four decades, providing one of the most enjoyable holiday experiences imaginable,” he said.

“It was wonderful that tourism minister Kate Jones was able to officiate at the event because she was able to see first-hand how much family resorts such as Paradise Resort contribute to Queensland’s tourism profile.

“With all the emphasis on encouraging Australians to holiday in Australia, Paradise Resort is set to play an even more important role in future months.

“It would have been a terrible loss for Gold Coast and Queensland tourism if the original plans to bulldoze the resort had gone ahead.”