This week, the Care Fiji Commitment (CFC) launched a new module to incorporate education and recognition for vaccinations.
Launched in October 2020, Fiji’s destination-wide assurance to health and hygiene, the CFC program ensures that tourism businesses in Fiji adopt enhanced health and hygiene standards by upskilling operators in COVID-19 mitigation practices and protocols to ensure traveller safety. Over 250 businesses have registered to the program.
Ensuring that Fijian operators are up to date with all COVID-19 health and hygiene practices, the CARE FIJI COMMITMENT has been extended with a new vaccination module and stamp added; whereby approved operators whose entire teams are fully vaccinated will have access to a new communication tool confirming this important safety measure – the “100% Vaccinated” Stamp.
This new feature will be displayed concurrently with the CFC logo to identify businesses that are CFC approved and have had all their staff fully vaccinated.
Tourism Fiji Director of Marketing, Emma Campbell said: “We want to ensure safe, yet seamless travel in the new normal and vaccination is a way to foster our collective responsibility in ensuring safety for both operators and consumers throughout the pandemic.
“As a destination we are at our best when we align on a clear message and the vaccination toolkit will help the tourism industry communicate and celebrate the amazing progress that Fiji is making in rolling out vaccinations and keeping Fiji safe,”.
To access the 100% Vaccinated Stamp, operators must first be CFC-approved and complete the CFC Vaccination module. They will then fill in a declaration to confirm they have met the relevant criteria. Once the declaration is complete, the business will receive a toolkit to help them promote their achievement through digital channels.
For Australian agents promoting and selling Fiji, this means that those products and operators displaying the CFC 100% Vaccinated Stamp are easily identified, and customers have the assurance that they have reached the required compliance.