Tuesday, January 22, 2019

Tag Archives: booking

Damaging impact of OTAs

Giant global online travel agencies are having a corrosive impact on accommodation businesses, according to the results of a new industry survey.

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The changing value of the channel

The “walk- in”: possibly the lowest cost channel available to us, just not enough volume or consistent volume to totally rely on (unless of course you’re yield managing a car park, in which case up to 80% of your guests could be “walk-ins”). The “walk-in”, however, is still a lucrative source of revenue. The value of the “walk-in” channel to …

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Are chat bots the new way to book accom online?

Following news of Kayak’s new Facebook messenger booking app, will chat bots become the next big thing for hospitality booking engines? We have seen the likes of TripAdvisor and Amazon try, with varying success, to offer price comparisons that use meta-search capabilities to build upon the OTA model but the main issue with these comparisons is that they never seem …

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