Adelaide-Launceston flight a boost for Australian tourism

Virgin Australia's newest flight will link South Australia with Tasmania.

Australian travellers will now fly direct from Adelaide to Launceston, with the new flight route set to begin in time for the September school holidays.  

Starting on September 7, Virgin Australia‘s Adelaide-Launceston flight will offer a boost for Australia’s domestic tourism industry, providing opportunities for travellers to support Australian businesses. 

“South Australia has a strong affinity with Tasmania, so it’s a great opportunity to connect,” said Chris Griffin, chief executive of Tourism North Tasmania.

The new addition will be the first direct flight between the two cities in over 10 years and is a positive step for both South Australia and Tasmania as local businesses work towards COVID-19 recovery.

“The tourism industry in Tasmania has come to a virtual standstill, and anything that can help lift the spirits of the industry and encourage fresh faces from mainland states is a great concept,” said owner of Bridestowe Lavender Estate Robert Ravens.

In celebration of the new flight, Virgin Australia have announced cheap flight deals for travellers keen to make the most of opportunities to explore Australian destinations.  

“We are committed to putting more planes in the sky when we can to create more travel opportunities for Australians,” said Virgin Australia Group Chief Commercial Officer Dave Emerson. 

The Adelaide-Launceston flight will bring relief to the tourism and hospitality sectors in both South Australia and Tasmania. Businesses have been hit hard by recent lockdowns and border closures, especially those keeping away travellers from New South Wales and Victoria.  

Tasmanian Premier and Minister for Tourism said: “While Tasmanians have been fantastic in supporting local businesses and tourism across the state, we know recent border closures designed to keep Tasmanians safe have again significantly impacted our tourism and hospitality sectors.”

The Adelaide-Launceston flight, businesses in both cities hope, will be a step in the right direction.

Shannon Jade

Shannon Jade is an author, editor, marketer, and journalist. Her work has appeared in many online and print publications both in Australia and internationally. Stay up to date with Shannon's writing by subscribing to Accom News.

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