Sunday, January 20, 2019

Tag Archives: Hotel

Five ways to drive direct bookings and reduce OTA dependency

Every accommodation provider  is bound to be aware of the industry’s eternal battle: direct bookings versus OTA.  While it doesn’t take a genius to gather that direct bookings are hands down the better of the two, OTAs do give accommodation the advantage of being more visible than they can ever be on their own.

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What do you think about OTAs?

We want to understand what independent properties are doing to compete in Australia’s highly competitive 2018 accommodation market. So we have a new survey and new prizes for participants. 

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