What are the top web design trends in 2020?

Web design trends are constantly changing and in 2020, the technical possibilities seem endless!

We will be seeing designers get more creative and play with extremes, reinvent previous styles and seamlessly experiment with new techniques. Here are some of the biggest design trends for 2020.

Dark Mode

Dark mode web designs not only look ultra-modern, but they’re easy on the eyes and make colors and design elements pop. Dark backgrounds improve the visibility of other accent colors for truly dynamic design.

Coincidentally, the dark mode design aesthetic also fits in perfectly with other prevalent 2020 design trends that include dark and moody color schemes combined with glowing neons as well as futuristic yet dark cyberpunk and dystopian styles.

Solid frames of white space

Full bleed layouts have been trending in web design for quite some time. In 2020, we’ll see wide frames of white space giving web designs a solid structure. By allowing each element on the page a generous amount of space, framing creates the perfect foundation for making visuals shine. Neatly structured frames around websites create a satisfying sense of order and help prioritize and separate all the different parts of a page.

Mixing photography with graphics

Website design trends for 2020

Overlapping original graphics on top of real photographs create a memorable visual, which lends itself to letting your creativity go wild. To make the most of this trend’s flexibility, be sure to match the style of the illustrations and graphics with your brand personality.

Their style can sway how people interpret the photograph—cartoon squiggles for something more playful, or geometric and detailed illustrations for something more sophisticated.

Complete minimalist navigation

With the rise of wearable devices like smartwatches, web design, in general, is thinking smaller. The area most affected by this is navigation, the glue that holds a website together.

Website design trends for 2020

Extremely minimalist navigation takes away much of the difficulty in usability. The less a user has to think about moving around, the more time they spend immersed in the site, actually moving around instead of wondering how.

Imperfections that add personality to design

Imperfect, hand-drawn design elements inject emotion and humanity into websites, which users seem to be craving after seeing perfected yet impersonal graphics dominate web designs for years. In 2020, adding some hand-drawn realness gives web designs the heart and soul visitors find appealing.

Whether it’s hand-drawn icons or hand-made illustrations, in 2020 we’ll see more designers adding purposefully messy-looking elements to their web designs.

At the brink of this new decade, web designers are simultaneously looking to the future and to the past for inspiration. And thanks to this multitude of opposing design trends, movements and styles it’s safe to say that web design in 2020 will be full of surprises.


STAAH Ltd is a New Zealand-based technology company that specializes in cloud-based channel management and booking engine for accommodation providers to maximise online revenue. Founded by Gavin Jeddo in 2008, a pioneer in the field of distribution technology, STAAH’s industry-leading technology powers a property’s distribution through online travel agencies (OTA), direct bookings and digital marketing services. STAAH works with more than 10,000+ partner properties in more than 90+ countries through its operations in New Zealand, Australia, India, Malaysia, Philippines, Thailand, Indonesia and UK.

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One Comment

  1. Personally, I do not really like the trend with highlighting the flaws; It seems to me that this does not add personality, and rather looks like it is very poorly designed, I like clear lines. It is strange that you do not say anything about animation and 3D graphics, now it is at the peak of popularity, and the article also says this. Here’s what they pay attention to: when publishing modern animation graphics, you need to consider that they need more time to download, and, as you know, buyers do not like to wait, so if you are not sure what kind of animated elements they will load quickly on your site, then it’s better not to use them.

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