Saturday, October 21, 2017

Tag Archives: website

One way hotel marketers can be sales heroes

Revenue from group business can make or break your hotel’s annual performance. So, why does your hotel marketing team spend the majority of their efforts on marketing mostly to leisure travellers, while your sales team is left to generate their own leads?

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15 things a hotel’s website must have

You've got one face on the internet, and that's your website. If it doesn’t do a good enough job, it is more than likely that your prospects will choose your competition over you. Here are 15 easy to implement tips to keep in mind when designing your hotel’s website.

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6 tips to keep you safe on the internet

The internet is a great place to be, but it is rampant with threats from hackers and malware. Our ever vigilant IT team recently shared some cyber security tips that should keep you safe from viruses and malware.

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What is the value of a website?

Buying or selling an accommodation business today invariably includes a website. It does not really matter whether you are the seller or buyer because either party has to establish a dollar value as it is an asset. Just as obviously, the vendor's view is a mirror image of the purchaser's considerations and diametrically opposed. So why does a website have a value?

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The secret weapon page on your hotel website

Expedia, Priceline and all the others simply can’t keep up on every hotel’s policies and can’t compete for searches for information on pet policies, cancellation policies, etc. Use this to your advantage and get more people to land on this page, while gaining an edge on the OTAs in the process.

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