Perth to host premium tourism conference: 2025 Virtuoso Forum Australia & New Zealand
From February 25 to 26, 2025, the prestigious Virtuoso Forum will welcome approximately 200 Travel Agency Owners, Managers, and Preferred Partners to The Ritz-Carlton, Perth
Perth / Boorloo will proudly host the 2025 Virtuoso Forum Australia & New Zealand following Tourism Western Australia’s successful bid to bring the esteemed annual conference to Western Australia.
From February 25 to 26, 2025, the prestigious Virtuoso Forum will welcome approximately 200 Travel Agency Owners, Managers, and Preferred Partners to The Ritz-Carlton, Perth for the two-day event. Virtuoso’s other Preferred Partner properties COMO The Treasury and Crown Towers Perth will also be showcased.
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The attendees will participate in a series of familiarisation tours before and after the Forum highlighting the premium accommodations, culinary delights, and attractions of Perth and surrounds, as well as the luxury and sustainable tourism offerings found throughout the state’s diverse regions.
Virtuoso stands as the premier global network of agencies specialising in luxury and experiential travel, boasting over 20,000 advisors who leverage their connections and firsthand experiences to tailor bespoke trips for clients.
Tourism WA Managing Director Carolyn Turnbull said Western Australia looks forward to showcasing the state’s diverse and dreamlike tourism experiences to Virtuoso’s Owners, Managers and Partners.
“Tourism WA’s overarching vision is for WA to be recognised as a world-class destination that unites culture, community and environment. An important part of achieving this vision is bringing high yielding travellers – and the world-leading travel advisors and agents who work with them – to our beautiful state to discover our unique luxury experiences and explore our incredible regional tourism destinations.
“Visitors to the Dream State for the Virtuoso Forum will depart feeling inspired to share their immersive and unforgettable experiences with their high value clients. I have no doubt they will enthusiastically recommend Western Australia as a must-see holiday destination for those seeking luxurious and otherworldly escapes.”
Virtuoso’s target clientele aligns with Tourism WA’s objective to attract high-yield travellers through the state’s global tourism brand, Walking on a Dream. The conference also gives Western Australian operators the chance to actively promote their high-end, luxurious, and sustainable tourism experiences for visitors from this discerning market segment.
We’re thrilled to collaborate with Tourism WA to bring our Forum event to Perth in 2025, showcasing the city’s captivating beauty and its picturesque surroundings. The highly anticipated annual event promises to be a transformative gathering fostering learning, sharing, and empowerment, said Greg Treasure, General Manager, Australia & New Zealand, Virtuoso.
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