Quest Apartment Hotels champions inclusive travel with landmark Accessibility Accreditation
On International Day of Persons with Disabilities, Quest reaffirms its commitment to creating inclusive travel experiences for the 4.4 million Australians living with a disability
Marking International Day of Persons with Disabilities, Quest Apartment Hotels has set a new benchmark in accessible accommodation, with 86 properties across Australia now accredited for their accessibility features.
This pioneering move highlights Quest’s commitment to making travel more inclusive for the 4.4 million Australians living with a disability.
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In recognition of their efforts, Quest has been honoured with the Innovative Collaboration Award at the 2024 HM Awards. This accolade celebrates the company’s partnership with Accessible Accommodation, which has introduced a game-changing three-tiered accessibility rating system to the tourism industry.
Quest is the first major accommodation provider to adopt this system, offering guests with disabilities the confidence of transparent and reliable accessibility information when booking.
Leading the way in accessibility
The three-tiered accreditation system, recognised by the Australian Tourism Data Warehouse as a tourism benchmark, evaluates and rates properties based on their accessibility features. Each Quest property’s accreditation seal is now prominently displayed on accessible room listings on the company’s website, providing clarity and ease for prospective guests.
“Accessibility is not just about meeting standards; it’s about opening doors — both literally and figuratively — to experiences, independence and dignity for everyone,” said Anthea Dimitrakopoulos, Quest’s GM of Brand and ESG. “Our commitment to providing accessible accommodation ensures no one is left behind, and every guest feels truly welcomed and valued.”
Success stories across the network
This initiative has already delivered impressive results. Quest Springfield Central reported a nearly 50 percent increase in accessible room occupancy over the past year. Luke Frederick, Business Owner of Quest Springfield Central, highlighted the positive impact, saying, “Everyone should be welcomed equally. Creating an effortless stay is at the heart of what we’re about, and this program has enhanced our ability to meet diverse guest needs.”
Meanwhile, Quest Burwood East became the first non-boutique operator in the country to achieve a Tier-3 rating, the highest level of accessibility. Its features include a Hi-Lo Electric Bed and hoist, ensuring comfort and support for guests who require additional assistance.
Empowering guests and setting standards
Kerry Williams, Founder of Accessible Accommodation, praised Quest’s proactive approach. “Our accreditation system provides peace of mind for travellers with accessibility needs, offering transparent and reliable information. Quest has embraced this, integrating new features to create comfortable, stylish, and truly accessible spaces that feel far from clinical.”
Quest’s franchise partners have enthusiastically adopted the program, recognising not only its social value but also its potential to drive business growth. With tailored resources, training, and support, Quest is empowering its network to deliver meaningful improvements in inclusive travel.
Building a future of inclusive travel
By adopting Accessible Accommodation’s accreditation system, Quest is driving change in the tourism industry, ensuring that travel becomes an empowering experience for all. As Ms Dimitrakopoulos concludes, “At Quest, we believe that travel should be an inclusive journey that strengthens communities. This commitment ensures every guest feels at home, regardless of their accessibility needs.”
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